While both Bitcoin and Libra fall under the umbrella term of cryptocurrency, their stark differences have many financial analysts predicting that Libra will do significantly better on the market.
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Social media has given rise to internet sensations who gain followers through their desirable lifestyles. These people create a community of individuals who trust and value their ideas and opinions. What makes them influencers is their use of social media platforms to promote products or campaigns to their audiences. Brands have seen proven success through partnerships with these influencers, with studies showing some businesses to convert twice as many sales as paid ads
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Businesses have formed their opinions of each and it reflects in
their strategies. But does it have to be a battle of one or the other in your marketing budget? Or can you
implement both effectively to push your business to its highest potential?
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Videos provide a voice to your company, and the direction of a video can showcase the narrative and mission of your business. While the idea of purchasing video equipment can seem difficult and an investment with little return, it has never been cheaper or more cost effective.
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As a business, it is just as important to utilize online information and tools to promote your own growth. Today, there is a mobile app for every need, whether your company needs assistance with banking or wants to schedule social media posts.
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These algorithms, especially on Instagram, make it difficult for businesses to reach their communities, with their posts becoming lost in the mix. What worked for your company on social media in 2018 may not perform as well in 2019. In this blog are some tools to use when creating a new social media strategy in 2019, and how to utilize algorithms to the advantage and success of your business.
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Growing up, the companies I worked for were either against social media, or didn’t want to do it themselves. I started to see a pattern where most people understood that it was important, but didn’t know how to use it to meet their goals.
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What many businesses fail to understand are the metrics behind the post, which is crucial for growth. Just as a business wouldn’t spend money on a department without proven results, you should take the same approach towards social media.
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What works for a business geared towards a younger audience will not work for a business to business company. To correctly navigate social media platforms, here are some guidelines to help your business choose the right path
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When used correctly, social media can be one of the most effective tools to grow your business. Here are the three most common mistakes companies make when using social media:
Sales over exposure
“Let the intern do it”
They do not choose the right social media platform